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Smartwatch shipments grew steadily in Q1 2026 with Apple still leading the pack

Smartwatch shipments grew steadily in Q1 2026 with Apple still leading the pack

Posted on June 19, 2026October 10, 2026 By Muhammad Safdar 1 Comment on Smartwatch shipments grew steadily in Q1 2026 with Apple still leading the pack
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Everything you need to know about smartwatch shipments grew steadily in q1.

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According to the latest Counterpoint report, the global smart wearable market grew 4% in Q1 2026 compared to the same period last year, which follows a steady recovery in 2025 after a rough 2024. The analysts say Apple’s relatively new wearable devices fueled much of the growth, and consumers are now generally more inclined to buy premium smartwatches.

The growth of the Chinese smartwatch market has also contributed quite a bit, with Huawei leading the pack domestically, followed by Imoo and Xiaomi. Shipments in the country grew 15% YoY, and Huawei seized 40% of the domestic market share.

The global ASP (Average Selling Price) has risen 6% YoY in the first quarter of this year, which the indication that consumers are looking for more premium features. And manufacturers seem to be responding to the demand. The latest wearable devices offer more premium features, more sensors and overall better health-tracking capabilities.

North America contributed over half of Apple’s total shipments, securing its first place with a 23% market share, which is a 21% growth from Q1 2025. Huawei takes the second spot with a 12% increase in sales, followed by Xiaomi, Imoo and Samsung. The latter recorded a significant 28% dip.

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More on smartwatch shipments grew steadily in q1

Stay tuned for updates on smartwatch shipments grew steadily in q1 as the story develops. Related: Mobile & Accessories.

Smartwatch shipments grew steadily in q1: Key Details Explained

Smartwatch shipments grew steadily in Q1 2026 with Apple still leading the pack — let’s break down what actually matters here. This one stands out because it touches the things buyers care about most: performance, features, and value for money. If you’re comparing options right now, it’s worth keeping on your shortlist.

Looking at the bigger picture, this fits into a wider trend where brands compete harder with every release cycle. Expect more details to surface as things develop, including confirmed specifications and pricing from official sources.

Should You Keep Following This?

If you follow mobile tech closely, the answer is yes. Developments like this could influence your next purchase decision, so it’s worth tracking. Bookmark this page — we’ll keep the coverage fresh as the story evolves.

Frequently Asked Questions

How did the global smartwatch market perform in Q1 2026?

According to Counterpoint, the global smart wearable market grew 4 percent in Q1 2026 versus the same period last year, continuing a steady recovery in 2025 after a rough 2024. Apple's relatively new wearable devices fueled much of the growth.

Who led the smartwatch market in Q1 2026?

Apple secured first place with a 23 percent market share, up 21 percent from Q1 2025, with North America contributing over half of Apple's shipments. Huawei took second with a 12 percent sales increase, followed by Xiaomi, Imoo, and Samsung, which recorded a 28 percent dip.

How did the Chinese smartwatch market perform?

Shipments in China grew 15 percent year over year, with Huawei seizing 40 percent of the domestic market, followed by Imoo and Xiaomi.

Are consumers buying more premium smartwatches?

Yes. The global average selling price rose 6 percent year over year in Q1, indicating consumers want more premium features. Manufacturers are responding with more sensors and better health-tracking capabilities.

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